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Paddy Power is facing criticism for their slow reaction to a 2010 hacking incident. (Image: Kake Pugh/Flickr)

Across-the-pond sports betting operation Paddy energy is not any stranger to finding techniques to get its name into the news. From controversial promotions to crazy ads, the Irish bookmaker is ready to do anything to increase their public profile. But this week, Paddy energy found it self headlines that are making a method that definitely wasn’t deliberate.

Paddy Power made the admission that nearly 650,000 customers had their individual data stolen in an internet site hack that took place long ago in 2010. The bookmaker made the admission even as the company ended up being preparing to share with particular customers of the incident.

No Financial Data Stolen

The stolen data included basic personal informative data on each player: names, addresses, dates of delivery, and the like. There were also the answers to the personal questions players utilized to verify their identities. Critically, there was no information that is financial as credit card numbers included in the stolen data.

‘We sincerely regret that this breach took place so we apologise to those who have been inconvenienced as a result,’ stated Peter O’Donovan, managing director of Paddy Power’s online operations. ‘We simply take our responsibilities customer that is regarding acutely seriously and have conducted an extensive investigation in to the br (more…)